Brand & Comms Strategist / Planner — Stockholm

The Future

Add me on Linkedin, email me to request my CV + strategy portfolio, or simply look at my artwork

The Present

I'm a curious Strategic Planner, good at qualitative research, brand positioning and insights. I set a clear pathway for the creative teams via actionable insights. I've helped building the strategy department at two ad agencies, and I’m a guest-lecturer on strategy at Hyper Island – where I’m also a board member of the Hyper Island community advisory board.

The Past

I art directed at Leo Burnett, talked about my work at Disney Pictures in L.A., created artwork for Sweden's Nationalmuseum, freelanced for the New York Times, Ogilvy, BBDO, and the New Yorker magazine. I ran my own publisher, an ice cream shop, and assisted for a war photographer. How? The answer is in The Present.

“Rui played a key part in client projects
within the realms of brand strategy
and creative strategy, contributing to
new business and client wins.”

— Johanna Lindberg
PR Strategist
ABBY.WORLD


“I loved working with Rui and truly
believe he is one of the best creative
people I’m privileged to know”

— Nkanyezi Masango
Chief Creative Officer
Dentsu Creative Africa